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Biography

Gerald is a dedicated educator and researcher with a passion for understanding the complexities of entrepreneurship within diverse cultural contexts. Holding a PhD in Management (specialising in Ethnic Entrepreneurship) from the University of Leicester and a Fellowship of the Higher Education Academy (FHEA), Dr Gerald delivers engaging lectures across various modules in entrepreneurship, organizational behaviour, Marketing and Strategy at both undergraduate and postgraduate levels. He also actively supervises postgraduate research, mentoring students in their exploration of management and business experiences. Regarding his own research interests, he focuses on the lived experiences of local and ethnic entrepreneurs in developing economies, especially Malawi, aiming to empower these individuals and promote inclusive economic development. Dr Gerald's commitment to decolonising research underscores his belief in the importance of challenging traditional perspectives and amplifying marginalised voices.

Conference Presentations:

•    University of Suffolk Ethnography Symposium: Co-presented a draft paper on “Decolonising Informed Consent in Ethnographic Research: Exploring the Impact of Western Ethics on Knowledge Production on Ethnographic fieldwork in Malawi and Kenya”.
•    The Ethnographic Experiences of a Novice Research in Malawian, PhD Conference, University of Leicester. Presenter
•    University of York, Ethnography: The Practices of Ethnography in Business and Management Studies.
•    University of Winchester: Education Conference; Transforming Education Strategy and Practice.
•    East Midlands Doctoral Network PG Research Conference

Papers:

•    From Ethical Dilemma to Decolonisation: A Malawian Doctoral Student's Journey to Culturally Sensitive Research (Implications for Sub-Saharan Africa [under review]
•    The Role of Community in Nurturing Ethnic Entrepreneurship in Malawi: Networks, Collaboration, and Uplift [under review]
•    Resilience and Hope: How Malawian Ethnic Entrepreneurs Maintain Optimism in the Face of Economic Hardship [under review]

 

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